What is the best way to serve a patron's information need at a distance? Academic and public libraries may utilize virtual chat or email to answer reference questions, but do those models always serve as the best communication method? Sometimes virtual reference via video conferencing may be the best solution.

In this webinar, you'll practical tips for utilizing video conferencing platforms for virtual reference, how to establish rapport with patrons using this medium, and how to determine when video may be an appropriate option for conducting a reference transaction.

By the end of this webinar, you will be able to

• Identify opportunities for the utilization of video conferencing platforms to address specific information needs.
• Explain the essential technological functions of video conferencing and considerations that need to be made when conducting virtual video reference.
• Evaluate various video conferencing platforms for virtual video reference use.